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SUMMARY:Brand Launch Party
DESCRIPTION:Express Newark is pleased to celebrate its refreshed brand identity\, highlighting Newark as a vanguard of art and activism. The new visual identity foregrounds a black-and-white palette that nods to our city’s past\, while the bold type emphasizes our drive toward artistic experimentation and collaboration. The new brand system reflects our name: Express—a gathering place for ideas\, innovation\, and creativity; Newark—a vibrant cosmos of cultural work\, community accountability\, and civic pride. This rebrand acknowledges Rutgers University – Newark’s ongoing commitment to the campus\, community\, and the city’s dynamic arts ecosystem. The updated look will be rolled out throughout the fall via new signage\, digital and print collateral\, a social campaign\, and a new website. \nThe program will feature a live-music performance by Alicia Olatuja\, screen-printing and photography activities\, and light refreshments. Doors will open at 5:30 pm. This event is free and open to the public. Our venue is wheelchair accessible; elevator access is provided at the Halsey Street entrance to Hahne & Company.
URL:https://expressnewark.org/event/brand-launch-party/
LOCATION:Express Newark\, 54 Halsey Street\, Newark\, NJ\, 07102
CATEGORIES:Event
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